Anne Laughlin is the Founder and Operator of Sloane, a creative content strategy and AI-native marketing consultancy for consumer brands. She's worked with brands including Paula's Choice, Benefit, Rael, Fenty, Olly, Estee Lauder, Marc Jacobs Beauty, and Ralph Lauren building creative content that shows up everywhere from Times Square to TikTok. Anne turns early-stage concepts into commercialized, market-ready brands, with a focus on world building: creating the full universe around a brand, not just the campaign. She writes and speaks on creative strategy, AI in marketing, and building a brand people actually want to follow.