creator content and ugc partnerships, built to convert

The creator flywheel

Creator content that earns trust. Conversion that turns trust into sales. Data that sharpens every move after.

get Creator Content

Sloane curates creator partnerships for beauty, wellness and consumer brands,

  • Content strategy and pillars — We define the creative direction and content pillars to drive a clear and cohesive brand narrative.

  • Creator matching — We match vetted creators to your brand based on category expertise, audience fit, and creative style

  • Creator briefing — We set up every creator for success with opening hooks, key talking points, and a strong CTA, driving content performance within the first 3 seconds

  • Conversion tracking — We drive measurable conversion through ShopMy, TikTok Shop, and custom affiliate codes for measurable content performance and ROI

Marc Jacobs Beauty - Lady Gaga.png
top wellness questions asked- ai search - chatgpt, claude, copilot.png
29_RETINOL CHIN Mask_1432_RETOUCHED.jpeg
Matcha for skincare benefits - ai search - creator content.png
sun protection for sensitive skin.png
AI search content- winter skincare.png
Questions Asked Ai search (23).png
35_RETINOL CHIN MASK_0060_RETOUCHED.jpeg
12_BLEMISH RECOVERY Mask_1264_RETOUCHED.jpeg
lipstick personality.png

Your creator content Questions, Answered

  • Sloane manages creator partnerships end to end for beauty, wellness, and consumer brands. That includes content strategy, creator matching, briefing, and conversion tracking, so you get a finished campaign rather than a list of names to manage yourself.

  • We match on category expertise, audience fit, and creative style, not just follower count. A creator with a smaller but highly engaged beauty audience will often outperform a larger generalist account.

  • We manage creator content and affiliate conversion across TikTok, Instagram, ShopMy, TikTok Shop, and custom brand codes.

  • Every creator is briefed with a specific opening hook, key talking points, and a clear call to action before they post. We also track performance through affiliate links so you can see which creators and which content are actually driving sales.

  • Yes. Every creator partnership includes FTC-compliant disclosure language, clear content usage rights, and defined deliverables, so you're covered without having to draft this yourself.

  • Yes. We build the content pillars and creative strategy first, so brands new to creator partnerships have a clear framework instead of guessing at what to brief creators on.

  • 2-4 weeks, pending customized approaches, content and product shipments.